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that was 1960, where the jfk-richard nixon debates where richard nixon appeared sweaty and uncomfortable and then 2000 where al gore was seen as sighing and sort of dismissive of then texas governor george bush. so when you asked jen and barbara whether they were giving their candidates advice on things that are aesthetic, they should be. >> that's what we all remember, right, do you wear the gray suit on black and white tv, nixon. let me ask this, because you've done a lot of work on this. super pacs and the candidates are competing for money, which a lot of people might not realize. but the campaign can cover whatever it wants with the money, the super pac not linked to the campaign at all so not ideal for the campaign. the romney campaign, $86 million raised. the pro romney super pac, $41 million. and american crossroads, affiliate with karl rove, $58.7 million. so you can add that up and get a big number or say if karl rove doesn't like how mitt romney does tomorrow night, he could give a lot of that $60 million, the biggest chunk of change, to, i don't know, senate candidates, congr
that was 1960, where the jfk-richard nixon debates where richard nixon appeared sweaty and uncomfortable and then 2000 where al gore was seen as sighing and sort of dismissive of then texas governor george bush. so when you asked jen and barbara whether they were giving their candidates advice on things that are aesthetic, they should be. >> that's what we all remember, right, do you wear the gray suit on black and white tv, nixon. let me ask this, because you've done a lot of work on...
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lou: joining us now katie microlending holding the post under nixon ford and reagan. start with "the washington post" getting the next round of sensitive documents lying on the floor in the consulate of benghazi this is outrageous. >> three weeks later we cannot send in the fbi it is too dangerous but the reporters are picking up sensitive documents talking about the people in libya. three weeks later. lou: not securing a because we have no personnel i know people in the fbi and i have the highest respect one of my oldest friends is there. the idea they make them look like in the tent and even want to continue the description to make them look horrible. >> it was either a massive intelligence failure to not know the was a security threat to and if not then a massive security failure to not protect them. either way it is now a cover up. remember the youtube movie? they said the intelligence community said it was there fault. lou: one of the where does things i have never seen comes out with the statement on a friday and has not appeared in public he could be in a river
lou: joining us now katie microlending holding the post under nixon ford and reagan. start with "the washington post" getting the next round of sensitive documents lying on the floor in the consulate of benghazi this is outrageous. >> three weeks later we cannot send in the fbi it is too dangerous but the reporters are picking up sensitive documents talking about the people in libya. three weeks later. lou: not securing a because we have no personnel i know people in the fbi and...
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. >> and there, there's nixon with the flop sweat. george h.w. bush looking at his watch. appearances count, don't they? >> they really do. and a professional knows that. george h.w. bush in that debate, that third one in richmond in 1992, he was looking at his watch because he was trying to make the point that one of the other candidates had run over time. it didn't really compute this was sending the message that he was impatient, just the kind of message he didn't want to send. >> humor can be an effective tool, diffuse a weakness. >> i will not make age an issue of this campaign. i am not going to exploit for political purposes my opponent's youth and inexperience. >> and at that moment, a lot of people said well, there's the ball game. including his opponent. >> including walter mondale. >> what do you think about humor as a tool in this debate tonight? >> you'd better be a very accomplished actor like reagan or else it probably won't work. in that case, reagan said certain things that might have given rise to further worry he was too old to serve a second term. got t
. >> and there, there's nixon with the flop sweat. george h.w. bush looking at his watch. appearances count, don't they? >> they really do. and a professional knows that. george h.w. bush in that debate, that third one in richmond in 1992, he was looking at his watch because he was trying to make the point that one of the other candidates had run over time. it didn't really compute this was sending the message that he was impatient, just the kind of message he didn't want to send....
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urs la nixon broke her leg after she crashed her car into the harbor. several people you see in the pictures there they jumped into the water as the car slowly sank below the surface. nix nixon's family says she faces weeks of recovery but she's grateful to her rescuers. looked like about five people or so there, wolf, jumped in that water. i'm sure that water wasn't very warm either talking portland, maine. >> they saved her. good for them, good for her. >>> gloria borger sat down with ann romney. but first, our unsolicited advice panel is standing by. they're going to preview some key questions you're going to want to listen for in tonight's debate. [ female announcer ] what does the anti-aging power of olay total effects plus the skin perfecting color of a bb cream equal? introducing the newest trend in beauty. olay total effects cc cream. c for color. c for correction. [ female announcer ] fight 7 signs of aging with a flawlessly beautiful complexion instantly. we call it a phenomenon. you'll call it possibly the most exciting skin care since...olay
urs la nixon broke her leg after she crashed her car into the harbor. several people you see in the pictures there they jumped into the water as the car slowly sank below the surface. nix nixon's family says she faces weeks of recovery but she's grateful to her rescuers. looked like about five people or so there, wolf, jumped in that water. i'm sure that water wasn't very warm either talking portland, maine. >> they saved her. good for them, good for her. >>> gloria borger sat...
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kennedy/nixon was the game changer in debate history. people that listened to it thought nixon won on radio but on television, john f. kennedy won. nobody was that happy with the debates. we had no debates in '64 '68 '72. came back in 1976 when jimmy carter ended up doing well because of gerald ford's famous gaffe. that's the big question. can you become gaffe-free? everybody is going to be looking wednesday night to see if there was a mistake made by either person. it puts a lot of pressure on the candidates. >> jennifer: you mention nixon and kennedy and those who saw the debate felt like kennedy won. what do you think is more important? what the candidates say or how they say it? >> i think it's how they say it. to be honest with you talk about the kennedy/nixon debates we all had visuals. what was the difference between kennedy and nixon? a little bit of a difference on cuba policy. little bit on how to win the cold war. but none of us remember what we remember is the visual of john f. kennedy looking dashing and handsome and nixon n
kennedy/nixon was the game changer in debate history. people that listened to it thought nixon won on radio but on television, john f. kennedy won. nobody was that happy with the debates. we had no debates in '64 '68 '72. came back in 1976 when jimmy carter ended up doing well because of gerald ford's famous gaffe. that's the big question. can you become gaffe-free? everybody is going to be looking wednesday night to see if there was a mistake made by either person. it puts a lot of pressure on...
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>> reporter: during the first-ever televised debate richard nixon chose to wear no makeup. with a 5:00 shadow he looked sweaty and uncomfortable compared to the tanned, relaxed john f. kennedy. then voters heard the impatient sighs of al gore. it was clear by the microphones while george w. bush was talking. it played into a larger narrative into the campaigns. it re-inforced what the audience thought about the candidates. >> when gore sighed endlessly and moaned during the debate and we saw that on television, it just emphasized the idea that he was arrogant and condescending, something people were already concerned about. when nixon was sweating, there was some sense that he was already shifty and there was an anxiety in his soul as well as his body. >> that's what the question in this campaign is about. >> reporter: in a later debate that year gore appeared to invade the personal space of bush. >> i believe i can. >> reporter: a move which made him look awkward compared to his relaxed opponent. in 1992 george h.w. bush was caught twice by cameras glancing at his watch du
>> reporter: during the first-ever televised debate richard nixon chose to wear no makeup. with a 5:00 shadow he looked sweaty and uncomfortable compared to the tanned, relaxed john f. kennedy. then voters heard the impatient sighs of al gore. it was clear by the microphones while george w. bush was talking. it played into a larger narrative into the campaigns. it re-inforced what the audience thought about the candidates. >> when gore sighed endlessly and moaned during the debate...
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that ted rogers put there for nixon and he said, don't let anybody change this. i said, get out of the way or i'm going to call the police. he immediately left and i changed the air conditioning back to normal. wilson understand the game and how it was going to be played. the candidates had their jobs to do, so did their handlers. he said his opponent, he said, he wanted to keep his job because of the screw-up that happened in the first debate. this is what goes on in politics. that's "hardball" for now. thanks for being with us. >>> tomorrow i'll be in denver. we'll have live editions of "hardball" at 5:00 and 7:00 eastern. and complete coverage of the debate with my msnbc colleagues at 8:00. "the ed show" starts right now. >>> good evening, americans. welcome to "the ed show." 25 hours before the first presidential debate and 35 days until the 2012 election. mitt romney and paul ryan are scrambling. robert gibbs is here tonight to respond. this is "the ed show." let's get to work. >>> you can use your charitable deduction or home mortgage deduction and can fill
that ted rogers put there for nixon and he said, don't let anybody change this. i said, get out of the way or i'm going to call the police. he immediately left and i changed the air conditioning back to normal. wilson understand the game and how it was going to be played. the candidates had their jobs to do, so did their handlers. he said his opponent, he said, he wanted to keep his job because of the screw-up that happened in the first debate. this is what goes on in politics. that's...
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kennedy and richard nixon squared off in the very first televised debate. while nixon was known for being a fierce debater on camera he looked nervous, sweating profusely under the hot camera lights, whereas kennedy looked calm, cool, collected. forces those that watched the debate, kennedy was the winner, but for those who listened to the debate on radio, they thought nixon won. in the end it was kennedy who won the presidential race. well, of course, humor can also have an affect on the debates. 1908 ronald reagan repeatedly attacked by president jimmy carter for his stance on health care, but reagan won fans with his response. check it out. >> governor reagan, again, typically is against such a proposal. >> governor, there you go again. >> all right. want to bring in presidential historian douglas brinkley. good to see you, as always. let's just start by seeing that moment. how significant was that between carter and reagan? >> oh, it was big. if you go back to 1980, you have jimmy carter, the sitting president, but he had double digit inflation, long ga
kennedy and richard nixon squared off in the very first televised debate. while nixon was known for being a fierce debater on camera he looked nervous, sweating profusely under the hot camera lights, whereas kennedy looked calm, cool, collected. forces those that watched the debate, kennedy was the winner, but for those who listened to the debate on radio, they thought nixon won. in the end it was kennedy who won the presidential race. well, of course, humor can also have an affect on the...
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nixon came from of poor family. he was clumsy, and he was defending and the administration that he was napoli in support of. the eisenhower administration. -- not wholy in support of, the eisenhower administration. >> what i want to see is maybe nothing. maybe for the first time i will turn the tv on and listen and see what can be cleaned by trying to focus on what is actually being said, instead of what is being seen, which is something i know i would focus on. >> the legions of c-span network executives clutching their chest right now. [laughter] stand by them and offer some smelling salts. that goes to the point that people heard it on radio and television. you would listen for? >> listening for things that are set to the police said and then can go back and verify after, to listen for claims for arguments i can go back and say is this something that is real? credible? then look out for other information that you verify these or defeats this. >> there have been at least two sets of studies in the communication di
nixon came from of poor family. he was clumsy, and he was defending and the administration that he was napoli in support of. the eisenhower administration. -- not wholy in support of, the eisenhower administration. >> what i want to see is maybe nothing. maybe for the first time i will turn the tv on and listen and see what can be cleaned by trying to focus on what is actually being said, instead of what is being seen, which is something i know i would focus on. >> the legions of...
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nixon came from of poor family. he was clumsy, and he was defending and the administration that he was napoli in support of. the eisenhower administration. -- not wholy in support of, the eisenhower administration. >> what i want to see is maybe nothing. maybe for the first time i will turn the tv on and listen and see what can be cleaned by trying to focus on what is actually being said, instead of what is being seen, which is something i know i would focus on. >> the legions of c-span network executives clutching their chest right now. [laughter] stand by them and offer some smelling salts. that goes to the point that people heard it on radio and television. you would listen for? >> listening for things that are set to the police said and then can go back and verify after, to listen for claims for arguments i can go back and say is this something that is real? credible? then look out for other information that you verify these or defeats this. >> there have been at least two sets of studies in the communication di
nixon came from of poor family. he was clumsy, and he was defending and the administration that he was napoli in support of. the eisenhower administration. -- not wholy in support of, the eisenhower administration. >> what i want to see is maybe nothing. maybe for the first time i will turn the tv on and listen and see what can be cleaned by trying to focus on what is actually being said, instead of what is being seen, which is something i know i would focus on. >> the legions of...
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and the experienced vice president richard nixon seemed uncomfortable, even sweaty. as the debate's producer, the late don hewitt, remembered. >> i looked at him on camera and i thought, oh, my god, this is trouble. >> reporter: the first lesson: the debates would not just be about what you said but how you looked when you said it. and mistakes could have huge consequences. in 1976 at the height of the cold war, president gerald ford mysteriously declared -- >> there is no soviet domination of eastern europe. >> reporter: he lost to jimmy carter. but in 1984, another incumbent, ronald reagan, used the debates to diffuse criticism of his advancing age. >> you already are the oldest president in history. >> reporter: he was 73 at the time. >> i am not going to exploit for political purposes my opponent's youth and inexperience. (laughter) >> "i was smiling" watt walter mondale later said "but i knew he'd gotten me there." other lessons, it may be best not to start your opening statement this way. >> who am i? why am i here? >> reporter: as admiral james stockdale, ross
and the experienced vice president richard nixon seemed uncomfortable, even sweaty. as the debate's producer, the late don hewitt, remembered. >> i looked at him on camera and i thought, oh, my god, this is trouble. >> reporter: the first lesson: the debates would not just be about what you said but how you looked when you said it. and mistakes could have huge consequences. in 1976 at the height of the cold war, president gerald ford mysteriously declared -- >> there is no...
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president eisenhower didn't do that, president nixon didn't do that, president reagan made us feel like we were all in it together. >> i've never seen a politician say, i'll take the other part of the vote. i'm not interested in your half, or in this case, 70% he's giving away. >> that's right. i have never heard such language. i think it will allow obama to extend the 47% argument to not only ryan but to the entire republican party. he can say, this is a party that slices and dices the american public. in some ways i think this argument about 30% of the people being lazy, 47% of the people being lazy, goes against the idea of american exceptionalism. how can america be that exceptional if 50% of the country is lazy? we know that's not true. america is an exceptional country. you'll see both romney and ryan struggle with this and have something to answer to tonight on stage and then when ryan takes the stage ultimately next week. but i do think ryan and biden do have something that neither of the principles have. that is, they speak from their gut. they speak from their hearts. and i th
president eisenhower didn't do that, president nixon didn't do that, president reagan made us feel like we were all in it together. >> i've never seen a politician say, i'll take the other part of the vote. i'm not interested in your half, or in this case, 70% he's giving away. >> that's right. i have never heard such language. i think it will allow obama to extend the 47% argument to not only ryan but to the entire republican party. he can say, this is a party that slices and dices...
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. >> martha: let's start with the classic, which is the nixon-kennedy debate. and folks who watched it on television clearly thought jack kennedy was the winner, but that wasn't necessarily the response of people who didn't get to see it. >> yeah. there was actually four debates. it was the first presidential debate series. people that listened to it on the radio, which was the majority of radios, thought nixon won on substance. people who watched, thought kennedy did. kennedy was tanned and had make-up on. nixon did not. he came out of the hospital a few days earlier. he was gone. it showed. he sweat a lot and the impression people left with was he was shifty can kennedy was in command. >> martha: he refused make-up apparently, which is probably a candidate made that mistake. let's look at carter-reagan, a fascinating one to watch. we have a little bit of sound from it. we want to get your thoughts on that. let's play that. >> governor reagan, as a matter of fact, gone his political career campaigning around this nation against medicare. >> there you go again.
. >> martha: let's start with the classic, which is the nixon-kennedy debate. and folks who watched it on television clearly thought jack kennedy was the winner, but that wasn't necessarily the response of people who didn't get to see it. >> yeah. there was actually four debates. it was the first presidential debate series. people that listened to it on the radio, which was the majority of radios, thought nixon won on substance. people who watched, thought kennedy did. kennedy was...
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john kennedy and richard nixon how nixon loft because he didn't wear make up and looked like he didn't shave. they thought he was dark and smarmy. turns out they were right, he was. >> whether was the al gore sigh, over and over again. [ sighs ] >> exactly. before that debate, al gore was five points ahead of george burke, after the sigh, he stalled out and george bush still lost that election, but he closed in close enough for the supreme court to make the call at home plate. but, my favorite, the absolute best debate moment of all lloyd benson, 1988 versus dan quayle. >> i have as much experience in the congress as jack kennedy did when he got the presidency. >> senator i served with jack kennedy. i knew jack kennedy. jack kennedy was a friend of mine. senator, you're no jack kennedy. [ cheers and applause ] >> that was really uncalled for senator. >> you're the one that was making the comparison, senator. >> oh, smack! >> i love that! >> and there's one more. let's keep them on a high note. there's one more not from a general election debate but from a primary just last year with on
john kennedy and richard nixon how nixon loft because he didn't wear make up and looked like he didn't shave. they thought he was dark and smarmy. turns out they were right, he was. >> whether was the al gore sigh, over and over again. [ sighs ] >> exactly. before that debate, al gore was five points ahead of george burke, after the sigh, he stalled out and george bush still lost that election, but he closed in close enough for the supreme court to make the call at home plate. but,...
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that he was a rich light weight playboy and won the debate as much as nixon lost it. in 1980 reagan defies expectations because people -- there was a character that the carter campaign created of him of a nuclear cowboy. it is none of those things. >> carter also was asking about nuclear war. >> what romney has to do is forget the nonsense about it being about himself. if you are a 65-year-old man you are not comfortable in your own skin you never will be. he has to talk to the american people. he has to have a conversation with the american people and get them to see him as a president. >> has he? >> no he has not. >> why not? >> his convention speech he has run a personality campaign and nobody is going to out personality barack obama. >> for romney to just breakthrough what looks like an increasing race in which he has fewer chances to change the dynamics. obama has to just not make it and he wins. this is a tough situation for a challenger particularly on the first debate. the pressure is on domestic policy. and so this is in some ways the most important hour left
that he was a rich light weight playboy and won the debate as much as nixon lost it. in 1980 reagan defies expectations because people -- there was a character that the carter campaign created of him of a nuclear cowboy. it is none of those things. >> carter also was asking about nuclear war. >> what romney has to do is forget the nonsense about it being about himself. if you are a 65-year-old man you are not comfortable in your own skin you never will be. he has to talk to the...
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winning these bates has lost, impacted presidential elections, nixon or al gore. what those candidates lost on is likability. how do you take an aggressive tone? how do you go after the president on his record without coming off course? how do you be the likeable guy? >> yeah. well, mitt romney just needs to be mitt romney. i don't think that's a contradiction. but i do think it is somewhat of a tight rope. have you to find the right and proper balance. now, mitt romney went through 19 debates in the primary season. going through that, you know, people said, oh, he had trouble connecting. i didn't buy that at all. he connected better than anybody else. i think he does do that. if mitt's just mitt, he's going to just fine. >> nice to see you, sir. thanks for being with us. >> thanks, soledad. >>> at the top of the hour we'll talk to stephanie cutter, deputy manager for the obama campaign. she'll be joining us. you can watch complete coverage and analysis of the first presidential debate which starts here tonight, 7 p.m. eastern right here on cnn and cnn.com. >>> ot
winning these bates has lost, impacted presidential elections, nixon or al gore. what those candidates lost on is likability. how do you take an aggressive tone? how do you go after the president on his record without coming off course? how do you be the likeable guy? >> yeah. well, mitt romney just needs to be mitt romney. i don't think that's a contradiction. but i do think it is somewhat of a tight rope. have you to find the right and proper balance. now, mitt romney went through 19...